Brand Strategy marketing consulting that builds businesses through better stories
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Testimonals

Stories We’re Thankful to Hear

Client Testimonials

 

Gretchen is incredibly talented at strategically shaping new business ideas and turning intangible ideas into tangible solutions. For our innovation pipeline, she defined the core consumer need to fuel our plans. Her ability to execute while maintaining a strong strategic vision is core to what she brings to clients.
— Megan Mazzullo, SBM, Bayer consumer
 
 

 
Gretchen is a powerful blend of strategic and practical marketing. As a consultant working with my team, she designed and implemented a robust competitive assessment plan, setting us up for a more proactive approach on our business. While coaching my junior marketers up, she also acted as a valuable senior leader sounding board for me. She’s intelligent, creative and cut through the noise to get to the core idea incredibly well, so that our team could move our business forward quickly and confidently.
— Shanna Deng, VP Marketing, Hologic
 

 
Gretchen’s understanding of design, designers, creativity, and creative work in general positions her as a great business leader. She has a strong grasp of strategy and strategic dynamics–a sense of how to evolve a business / marketing strategy in the face of chaos and early-stage evolution.
— Jon Linton, Design Director, New Interfaces and Brand, Gamalon